A bold lip can improve your life. Not only is it an instant pick-me-up, but it’s also an easy, commitment-free way to change up your look without spending a fortune. And you don’t even have to splurge on department-store lines. Our favorite under-the-radar brands offer cosmetics that cost less than a latte. Here, five new companies to consider.

Sephora is a great place to start on your makeup and beauty journey. Their staff is almost always super helpful if you’re wondering about which products to choose because they have expertise. Depending on who you ask, they’ve either tried the product on themselves or someone else. However, sometimes Sephora isn’t within reach or just out of your price range, which believe us, we’ve been there!

You can find some of these options in the cosmetics aisle of your drugstore, Ulta, Target, or Amazon! So, whether you’re just starting to learn about makeup or on a budget, you’ll hopefully find these suggestions helpful!